Measuring community attitudes and awareness towards the Great Barrier Reef 2007

Abstract

One of the Great Barrier Reef Marine Park Authority’s (GBRMPA) corporate goals is to promote understanding of the Great Barrier Reef and the issues affecting its health and management. In line with this, GBRMPA regularly conducts a community survey to measure attitudes and awareness towards the Great Barrier Reef. Colmar Brunton Social Research (CBSR) was commissioned by GBRMPA to conduct a community survey with Queensland coastal regions and southern capital cities and six focus groups with residents from five Great Barrier Reef regions. This report presents the findings of the qualitative and quantitative research.